Computer Support Blog

It is hard to gauge just how hyped the public is for certain products.  Whether it’s in tech or entertainment, advertising and press coverage can often be misleading indicators of how much people anticipate an upcoming product.  Cool person in technology Grant Yim founded HypeJar to garner more accurate ideas about how much the public is looking forward to different product releases.  HypeJar does this by aggregating the opinions of everyday consumers itself for insight.  Yim’s website invites users to vote, comment, and tag upcoming products to share their opinions on them.  HypeJar then takes this data and uses it to measure how much “hype” a product actually has.  In theory, one can gain a more accurate idea of the buzz surrounding a product by seeing what users think on HypeJar, rather than what journalists, critics, or advertisers think in their respective bubbles.  For example, while a tech blog may be hyping an upcoming phone release, users may actually be unexcited by it because it seems confusing and would require smartphone tech support just to complete simple tasks.

Yim also created HypeJar to serve as a social site and online community for early adopters and tastemakers.  Users can share and discuss new products and make personal lists called “jars” of what they are excited to see released.  Yim also allows people to share their jars publicly on the site for others to view and vote upon accordingly.  Consumers can potentially benefit from Yim’s service by learning about new products they may be interested in and by learning new facts about products of which they were already aware.  Users can currently sign up through the site using the Facebook Connect service with their Facebook accounts.  If you don’t understand how Facebook Connect works, an online computer support company can help you.

Yim did not take the traditional path to tech entrepreneurship with HypeJar.  Unlike most startup CEOs who have backgrounds in marketing, business, or computer science, Yim worked as an attorney before founding a HypeJar.  He graduated with a law degree from the University of Ottawa in 2008 and worked as an attorney for PriceWaterhouseCoopers for several years before breaking off to start his own company.  Yim’s legal background shows that not all entrepreneurs in the tech industry have followed the same path.

About RESCUECOM:

RESCUECOM provides computer repair and computer support, 24/7: Meeting every tech support need including data recovery, virus removal, networking, wireless services, and computer support for all brands of hardware and software. For computer support or information on products, services, or computer repair, visit https://www.rescuecom.com or call 1-800-RESCUE-PC.

For More Information, Contact:

David Milman
CEO
david@rescuecom.com
1-315-882-1100

Filed under: startups, technology