Posted on
March 5th, 2014 by
RESCUECOM
People’s definition of television is changing rapidly. New realities of the web and streaming video have revolutionized how people consume video as entertainment. Users seek more and more content from online sources such as Netflix and Hulu Plus rather than from their cable providers. Many people have even cut the cord from cable companies completely, getting all their video content through the Internet. This shift towards online streaming as a new standard for video entertainment opens to door to a slew of new possibilities and innovative business models for video content production. Cool product Mobcaster is pushing one such new model. This startup combines the concept of watching television online with the populist ideals behind crowdsourcing. In crowdsourcing, the audience funds the projects they want to see completed. Likewise, Mobcaster only airs the exclusive content that their viewers fund. Audience members who experience buffering issues and hiccups on Mobcaster videos can fix their problems with help from a network support service. Read more »
Posted on
February 14th, 2014 by
RESCUECOM
Many corporate executives once dismissed online video back in the early age of the Internet. However, it has now become a viable alternative to mainstream television and media for many people. Sites like YouTube, Hulu, DailyMotion, and others have all helped users create content viewed by thousands daily without the help of major corporations. This shift in media has allowed many people to start producing content with only their computer and creative ideas.
One popular type of user-created content found on video sites is the talk-show format. Many people record interviews, product and media reviews, and discussions on video sites. Users usually post these talk shows on a regular weekly or monthly schedule similarly to television. This emulation of the studio style talk show has managed to get many creators viewers and fans. Still, the quality of the video is lacking when compared to similar shows on television. This difference in quality is not surprising with such high production value for TV. The good news is that a cool product named Vumanity may be able to change that for many content creators on the web. Read more »
