Computer Support Blog

Consumers often get special perks, discounts and other rewards for their membership in certain organizations and clubs.  The AARP notably provides many discounts and perks for its members, but they are hardly alone.  Other organizations such as university alumni associations and professional groups such as the AMA also provide their members with special benefits.  Of course, individual brands, retail stores and credit card companies also offer members of their loyalty programs many bonuses to entice customers.  The issue with consumers having access to so many of these perks is that they forget the advantages they have.  It is not difficult to lose track of all one’s bonuses and potential rewards, which leads to spending money that one would not have to if her or she were more aware of their perks.  Cool person in technology Greg Hammerman created Larky to help people be more aware of the rewards to which they are entitled.  Larky is a mobile application for the iPhone that connects with all of a user’s membership accounts and automatically reminds them when there is an opportunity to use a perk.  Customers who experience connectivity issues getting their memberships to synchronize with Larky may need iPhone repair to restore connectivity.  Read more »

Driving attendance to events is not a simple task.  Even if an event should theoretically have drawing power on paper, getting people to come to it can still be an uphill battle without proper marketing. One of the most powerful ways to spread awareness for events is through word of mouth. This reality is likely due to the fact people are most likely to trust recommendations and ideas from people that they already know.  Cool person in technology Anna Sergeeva wants to help event promoters and marketers improve their attendance numbers by leveraging this reality with her company Planana.  Planana provides marketers with online tools that provide special perks to attendees that share information about an event through social media. As attendees share information about an event online, it increases the reach of an event’s marketing by word of mouth.  With more reach on social media, Sergeeva believes attendance numbers will rise for promoters who use her product.  Read more »