Oyster Applies the Netflix Business Model to eBooks
The video entertainment industry has seen a massive shift in its business model over the last several years thanks to the success of subscription-based streaming sites like Netflix, Hulu Plus, and Amazon. Following these changes, music-streaming services like Spotify and Rdio also grew rapidly and proved the subscription model works for music as well as video. However, there is one form of entertainment that until recently was still untouched by the purely digital subscription model: books. Cool product Oyster wants to change that with a monthly subscription model for eBooks. The team at Oyster has seen that the market proves that subscription-based entertainment is a viable business model and they want to prove that eBooks are the next form of entertainment that can benefit from this system. Currently, they offer a monthly subscription where users can access any of their library of 100,000 books on any iOS device as often as they want. If you have concerns about using your Apple products to read books, find Apple tech support to learn more. Read more »
