Posted on
March 4th, 2012 by
David
Social networks come and go; that is rapidly becoming one of the realities of the Internet. What is fascinating to see is how the different social networks attempt to appeal to different niches, whether they try to make their appeal from the interface device or to a target demographic. LinkedIn appeals to professionals, Facebook appeals to friends with shared interests, Twitter appeals to cellphone users who are on the go; each social network has a niche. Until now, no social network has been built around the sudden prevalence of video technology on smartphones. That changes with the emergence of Viddy!
Viddy is most analogous to Twitter in that it is a social network built on very short communications. Like Twitter, Viddy appeals strongly to the smartphone users who love to stay connected and share material through their smartphones. As a more sophisticated way of social networking, Viddy uses videos as a platform for its network!
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Posted on
February 26th, 2012 by
David
One of the dangers in starting a new social networking platform is that users will not flock to it simply because they do not understand what the network offers. While that is primarily an issue for a marketing department, each new social network needs a hook, an angle unique from the other social networks that delivers something new to the Internet. For that, new social networks need a decent Chief Product Officer, who helps determine what the Internet site actually offers to users and programmers who want to develop applications on their network. As a relative newcomer to the social networking market, Klout has Chris Makarsky.
Chris Makarsky took a winding road to get to Klout and his career path was a somewhat uncommon one for a man who has risen to be Chief Product Officer of an Internet company. While studying Economics and Psychology at the University of Virginia, Makarsky took an internship working for the Federal Trade Commission. After getting his two B.S. degrees, he took a year off from school and went to work for Musictoday. While working for the ticket vendor Musictoday, Chris Makarsky was intrigued by management techniques and after a year, he returned to the University of Virginia to begin his Master’s work. In 2007, Chris Makarsky graduated with a Master’s of Science in Management of IT. Armed with that degree, he was immediately hired by Yahoo! as a product manager.
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Posted on
February 22nd, 2012 by
David
Demand Media had a pretty rough 2011, though its Fourth Quarter earnings were actually better than expected. A provider of videos, blogs, and other media over the Internet, Demand Media has been working to transform the way people use the Internet for education and entertainment. While the company has been growing, Demand Media’s Board has been buying back its stock and the company is not quite where the executives and analysts thought it would be. Dave Panos is the man who will change the direction of Demand Media!
Dave Panos is the Chief Strategy Officer of Demand Media and his plans for the company are ambitious. Because Demand Media is known for delivering original Internet video content the company is in competition with many distribution channels, like YouTube. Panos organized a strategic partnership with competitor CoverItLive. By pairing Demand Media and CoverItLive, Panos helped increase the video base of Demand Media dramatically, which allows Demand Media to reach a much wider audience. Having the vision to partner with potentially vulnerable competitors is part of what makes Panos a truly great Chief Strategy Officer.
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