Computer Support Blog

A company’s logo is integral to its identity.  It’s the first point of interaction between a business and its customers in most cases.  It is the symbol of a company and is what comes to mind for most people when that business comes up in real world conversation.  However, for all of its importance, a logo is just a static image.  Even the best-designed logos can only engage so much with their audiences.  Cool product LogoGrab wants to change that fact.  LogoGrab is a tech startup that has developed a technology that links logos to digital content on the web.  When LogoGrab applies its technology to a design, the logo can then work the same way as a QR code might with a smartphone.  People in the physical world can scan the logo and it will take them directly to any web content of the company’s choosing.  LogoGrab adds a layer of interactivity to a company’s logo, making it more than simply a symbol to a business’s customer base.  In a way, LogoGrab makes designs that act as an ambassador to a company’s audience, since the interactive logos connect users to more content from that company.  Any company who wants to use LogoGrab and integrate it with an existing mobile app and mobile site will need sufficient mobile IT support resources. Read more »

Small companies that require design work but don’t have a graphic artist on staff often struggle to come up with funds to get projects completed by a professional.  Cool product DesignCrowd wants to change that situation for small businesses by using the Internet to help them crowdsource designs for many different types of projects.  With DesignCrowd, companies post projects they need completed with a brief description of the reason for the job and what type of design they are looking to use.  DesignCrowd’s community of graphic artists can then make different designs based on a company’s brief.  The situation turns into a contest of sorts, where different designers post ideas and concepts for a company and eventually the user chooses a winning design.  Companies pay an initial fee to DesignCrowd to post their projects on the site.  DesignCrowd itself pays out money to artists for each winning design.  This system potentially gives companies an affordable option that lets them choose from many different designs when they need work done.  Any company who has trouble posting projects on DesignCrowd will need computer tech support for assistance. Read more »