Abinash Tripathy Founded HelpShift to Improve Customer Service in Mobile Apps
Customer service is important to any company’s long-term reputation as it increases customer retention and improves a brand’s image over time. Making customer service difficult for users can be a death knell for many companies, especially young startups. Growth is essential to business and it is hard to grow if customers are unsatisfied and not spreading positive word about the brand. However, many companies are still relying on old, out-of-date methodology. Many businesses require mobile customers to contact customer service not in their own app, but through a separate website optimized for desktops. Cool person in technology Abinash Tripathy believes that customer service needs an update due to the prominence of mobile technology. As mobile technology becomes increasing influential and popular, it only makes sense for mobile customers to be able to make customer service inquiries directly through the apps on their smartphone or tablet. Tripathy’s product HelpShift aids companies in making that possible for their own customers. Read more »
