Signifyd Helps Businesses Avoid Fraudulent Transactions
Fraudulent transactions can cost businesses thousands of dollars a year. Even with careful prevention methods in place, many companies lose sizeable amounts of money to fraud and chargebacks. However, cool product Signifyd uses all the data a customer leaves online, including social network profiles, past transactions, search history, and geo-tagged location, to get a more accurate account of what charges are potentially fraudulent and which are legitimate. Consumers leave massive amounts of useful data in their wake as they grow their Internet presence online. The team behind Signifyd seems to believe that people should use this data for something beyond targeted advertising. By making positive use of customers’ online presence, Signifyd aims to stop phony charges from getting through, which can save both consumers and businesses significant amounts of cash. If you’re worried about your own online presence, you should contact an online computer support firm who can help you with your concerns. Read more »
