Service Makes Managing Events Easier and More Efficient

When it comes to online marketing, the event industry seems to be falling behind. In fact, there are many opportunities to digitally engage potential event audiences of which organizers and coordinators are not taking advantage. That is the reason Feathr exists and, while there are some solutions and competitors on the market, none offer the same functionality or ease of use. While it is wise to utilize an online audience and web traffic, most event planners in small or medium-sized teams simply do not have the time, skills, or patience to master digital marketing. Beyond that, hiring a data analyst could be well outside of such a group’s budget. Feathr is an event-specific digital marketing suite that works entirely in the cloud, doing the difficult work that provides event managers with the best means of converting digital leads into sales and offering more to the sponsors and exhibitors that make events happen. Read more »

The event ticketing experience has understandably undergone many changes as technology has improved.  Most people now purchase tickets online either directly from a venue or through a second-party site, often on mobile device as well as PCs. For event organizers, the cost and effort of creating a site for ticket sales or hiring someone to do so typically result in a lackluster look. Not only that, but there is little one can do to encourage ticket sales, respond to potential customers, or know how well tickets are selling and to whom.  To that end, a startup called Nvite exists to make the entire process more involved, interactive, and engaging while making it even easier to work through. Not only that, but it increases customer involvement in unprecedented way while adding something of a social element through community hubs and event pages. Read more »

There is a lot of time, effort, and work that goes into making a large event successful, whether for personal or business purposes.  It can take a large number of people performing many different tasks over a long period, making it difficult to organize and ensure the desired result.  Fortunately for event coordinators, now there is Messageblock, an easy-to-use cloud-based event management system that helps users communicate better with their event committees.  It makes it easier for you to collaborate with everyone involved in planning, with the goal of strengthening your professional relationships, helping you increase participation at your events, and keep attendees returning. Read more »

Traditionally, photo booths have been a popular way to entertain guests at wedding, parties, and other such events.  With the advent of social networking, one of the major changes in the events industry is the growing use of social media at events.  TapSnap is a unique service adding social media to the traditional photo booth.  It features an interactive touch screen so users can do much more than simply take pictures.  TapSnap offers all the fun of the photo booth experience and adds even more to it, whether for the purpose of entertaining wedding guests or encouraging collaboration and participation at business events. Read more »

Organized events can define the entirety of your college experience whether academic or social, some of which can determine your friendships as well as your future.  Scheedule’s developers created it as a way to connect students to these events and make it as easy as possible to discover an event that can impact the college experience.  The app will look familiar to those who have used an online calendar, but there are a few things that make its service uniquely beneficial. Read more »

Making plans and trying to account for and include all of one’s friends is not always a simple task.  Keeping track of one’s own plans is difficult enough in many cases.  Trying to keep track of every friend’s long-term plans as well is pretty much impossible.  Enter cool person in technology Karl Jacob and his new product Hangtime.  Hangtime is a smartphone app that aggregates local events of all types and allows its users to indicate what events they are definitely going to be at and what ones they are potentially interested in attending.  Once a user and all his or her friends are on Hangtime, making plans with other people becomes far simpler.  For example, if a user sees that there is a concert they want to see in their area, that user simply taps to indicate that they are going.  The app notifies any friends also going or interested in the event so that they can contact the user if they want to make plans to attend together.  Anyone who has trouble downloading Jacob’s program from the App Store should contact iPhone tech support for help.  Read more »

The industry of ticket reselling has changed significantly thanks to the Internet.  Before the web took over, legitimate ticket reselling meant going to ticket brokers or special agencies.  Now, with companies like StubHub having become very successful, it’s far easier for the average person to resell tickets online without having to resort to scalping at an event.  However, one of the downsides for consumers when buying second hand event tickets online is that sellers now lock in their prices.  The nature of sites like StubHub leads consumers to make quick purchases and leaves no room for negotiations over ticket prices.  Cool person in technology Dan Rubendall founded Zigabid to put some power back in the hands of ticket buyers.  Zigabid connects resellers and potential buyers online and allows for back and forth negotiation over price.  Rubendall instituted an offer and counteroffer system into his website that allows for more flexible pricing.  Any users who have trouble making use of Rubendall’s system online should get help from a tech support service. Read more »

Driving attendance to events is not a simple task.  Even if an event should theoretically have drawing power on paper, getting people to come to it can still be an uphill battle without proper marketing. One of the most powerful ways to spread awareness for events is through word of mouth. This reality is likely due to the fact people are most likely to trust recommendations and ideas from people that they already know.  Cool person in technology Anna Sergeeva wants to help event promoters and marketers improve their attendance numbers by leveraging this reality with her company Planana.  Planana provides marketers with online tools that provide special perks to attendees that share information about an event through social media. As attendees share information about an event online, it increases the reach of an event’s marketing by word of mouth.  With more reach on social media, Sergeeva believes attendance numbers will rise for promoters who use her product.  Read more »

Many companies launch business conferences in order to promote themselves, help establish their brand and provide networking opportunities for themselves and others.  However, many businesses that look into this option often have to scrap it or postpone it.  This reality is due to the high costs involved with hosting and running events.  Renting a conference location, making deals with local hotels, and hiring temporary staff to work an event all add up to serious costs that not every company can handle.  However, there is now a cool product that allows smaller companies to host virtual business conferences on the Internet.  HyperFair creates virtual conference spaces that professionals can log into in order to view live presentations and chat with other attendees for networking purposes.  Companies can promote networking by hosting events without having to spend money on renting and staffing a physical location.  Businesses that want to use HyperFair to put on virtual events will need a business IT support provider to help them put the appropriate systems in place.  Read more »

According to the company’s website, cool person in technology Myke Nahorniak founded his startup Localist after he got tired of missing events and learning about them after they had happened.  Nahorniak wanted to create a product that would enable organizations such as large companies and schools to promote their events more effectively. Nahorniak believed this promotion would be most effective through the web. He wanted organizations to have an easy way to increase awareness for important events and deadlines.  Read more »