Posted on
June 14th, 2014 by
RESCUECOM
Many companies use written materials, brochures, slide shows and visual presentations to promote themselves, their products and their services. However, these methods of delivering promotional content are not always engaging to the target audience. Static displays such as brochures and even semi-dynamic presentations such as slideshows keep viewers in a passive role and do not encourage them to engage the material. Cool product in the technology Readz provides companies with the tools and resources to create interactive promotional content instead of static marketing material. Read more »
Posted on
May 22nd, 2014 by
RESCUECOM
Trying to react to how customers interact with and perceive a website is one of the most difficult challenges of modern marketing. Companies devote extensive time and resources to constantly updating their websites in reaction to how visitors spend time on and engage with their sites. Usually, companies perform long-term tests, which help them decide on new designs and content for their pages. However, a new startup has released a product that can help businesses react even more quickly and dynamically to how people use their sites. Cool person in technology Karl Wirth founded Evergage to create a system where companies can react to visitors on their site in real-time and provide specially tailored content to users depending on their behavior. Read more »
Posted on
May 13th, 2014 by
RESCUECOM
The Internet changed the nature of healthcare in many ways and one of the biggest ways was the amount of medical knowledge available to the general public. Sites such as WebMD have allowed people to save time by checking for medical information and advice about minor and major health issues. Online medical sites have even saved lives in some cases by giving people information that alerts them to potential health problems they could have without realizing it. Furthermore, sites like WebMD help people with chronic medical conditions deal with issues by allowing them to learn more about how to handle their health problems appropriately. However, when children experience serious medical issues and have trouble understanding, online medical sites aren’t much help to them. Places like WebMD explain things in advanced language and use terms that children will not understand generally. That’s why cool person in technology Dr. Kim Chilman-Blair founded Medikidz. Medikidz provides children with a medical website that explains different medical conditions to them in ways they can understand. Anyone with a child who wants explore the Medikidz website but can’t seem to connect to the web will want to see if they can get home network support to fix the issue. Read more »
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Posted on
March 21st, 2014 by
RESCUECOM
Two of the most common uses for the web are getting news and finding entertaining content. Most people bookmark sites and use search engines to find the content they want to consume. However, cool person in technology Dan Olsen believes it can be even easier to for people to find content on the web. Olsen refers to his company YourVersion’s main product as a “discovery engine”, which detects a person’s preferences and interests in order to deliver them new content every day automatically. YourVersion uses two methods to find content that users will enjoy on the Internet: bookmarks and interest tags. Users can add interests to their profile manually and YourVersion will find content related to those interests. However, YourVersion also supports website bookmarking and any sites that a user bookmarks for later use on YourVersion also inform the product when it retrieves new content for the user. People who have trouble signing up for Olsen’s service online can get assistance from a home tech support company. Read more »
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