Will We Soon Be ‘Binging’?
We all know Google, Bing, and Yahoo are the most popular search engines. Why, when there are hundreds of other possible choices, do people choose these three? Maybe there is a better choice out there, but how will you know? How do you choose a good search engine?
According to comScore’s latest press release, Bing now controls 15.1% of the market share for search engines in the United States. Yahoo, which dipped to 14.5% in December, has been decreasing in market share for quite some time now. Google, unsurprisingly, reigns supreme with 65.9% market share. If Bing continues to rise in popularity though, it may eat slowly away at that impressive number.
But what makes one better than another? Why did Bing finally surpass Yahoo? Why is Google the most popular?
