Blake Ian’s Company Tawkers Lets People Publish Interviews Publicly by Texting
Texting has become one of the most prevalent forms of communication for everyone from powerful CEOs to pre-teens still in middle school. The ease and convenience of texting makes it a preferred form of communication. Still, when publishing interviews, people commonly use phone calls or in-person conversations. While these live forms of interview make more sense for television and radio, a print journalist would benefit from using a less time consuming and more convenient option like texting. Cool person in technology Blake Ian believes that using text for journalistic and even promotional interviews has untapped potential. That’s why Ian founded his company Tawkers, which lets people publicly publish the text conversations on the web. Anyone who has trouble joining Ian’s website to try out the Tawkers service can get assistance from a smartphone computer support service.
Ian’s product allows users to have text conversations that they can instantly publish on the web for thousands of people to see. Rather than schedule a phone call or make an appointment that can take excessive time out of the day, people who want to publish interviews can just start “tawks” with their interviewees. Ian stores all the tawks on his website in the cloud and makes them public so people can access them whenever they want. This allows for a more open form of interview where readers can see exactly what an interviewer asked and how a person responded in the text itself. Ian’s format also means that media professionals can perform interviews even if an interviewee is too busy to carve out an hour-long slot of time for a conversation over the phone. Interview subjects can simply respond to texts whenever they have time. Anyone who decides to use Tawkers should have mobile IT support on hand just in case something goes haywire during a tawk.
Ian also believes that Tawkers can be useful outside a journalistic context. For example, PR professionals can promote an event by publishing a tawk with an advertised special guest beforehand. Everyday users can even use Tawkers to publish funny conversations they have with their friends that they want to share with the world.
Before founding Tawkers, Ian was the chief technology officer at Shadow PR in New York City. Ian has also founded two other companies during his career, including a music production company and a business consulting company. Clearly, this cool person in technology has a lot of leadership experience that will help him lead Tawkers into the future as a company.
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Filed under: smartphone, startups