Determined To Execute Nokia’s “Next Billion” Plan, Mary T. McDowell Is The Right Person For The Job!
Every company in the technology sector has a strategy and few companies have been as open about their outlook for the market as Nokia. Nokia, the mobile phone manufacturer, is widely attributed with connecting one billion people to cellular networks through their innovative and popular devices. Recently, Nokia unveiled its “Next Billion” Strategy. While their stated goal is clear – Nokia wants to be the supplier for another billion mobile phone customers – their exact strategy to reach the goal is not as evident. However, it is Mary T. McDowell who will be responsible for achieving the Next Billion goal!
Mary T. McDowell is the Executive Vice President of Mobile Phones at Nokia. This means that the ultimate decisions and responsibilities for all things having to do with mobile phones at Nokia fall upon her. While Nokia’s CEO plays an important role in achieving the Next Billion Strategy, McDowell’s marketing prowess with mobile phones will go a long way toward determining the success or failure of the plan. Given that McDowell was the executive that shepherded the popular and wildly successful E-Series mobile phone from Nokia to the global marketplace (well in advance of the current CEO taking that position), it looks like McDowell is more than up to the task.
Armed with a B.S. in Computer Science from the College of Engineering at the University of Illinois, Mary T. McDowell started her career as a systems engineer at Hewlett-Packard/Compaq. While McDowell spent much of her seventeen years at HP/Compaq on the engineering and design side, she ultimately ascended to management. As the Senior Vice President and General Management of the Industry Standard Server Group, McDowell proved that she could effectively and efficiently run a multi-billion dollar enterprise. That was exactly what Nokia was looking for when they hired McDowell in 2004.
As Nokia’s Executive Vice President and General Manager of Enterprise Solutions, Mary T. McDowell was able to translate her business savvy to the mobile phone market. After a few years in that Leadership Team position, McDowell proved that her strategies could work and she was promoted to Executive Vice President of the Mobile Phone division.
McDowell has her work cut out for her; Nokia rose to dominance in a comparatively uncluttered mobile phone market. Now, Nokia must compete against more companies with a far wider array of mobile computing and mobile telephone devices. But, if anyone can effectively implement the ambitious “Next Billion” Strategy and help Nokia remain a leader in the mobile phone industry, it is Mary T. McDowell!
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