Computer Support Blog

The relationship between media – movies, music, and television – continues to get closer and closer.  In fact, one of the most significant channels with which to promote new movies or programs is the Internet.  The Internet has numerous sites that act as repositories for clips, news, and historical archives for film, television, and music.  One of the most prominent sites for cinephiles is the Internet Movie Database, but for those who are much more interested in critiques and analysis, Rotten Tomatoes has rapidly grown into one of the coolest sites on the Internet.

Rotten Tomatoes is the movie site run by Flixster that is focused on films: in production, fresh in theaters and out on DVD/Blu-Ray.  The main mechanic that sets Rotten Tomatoes apart from the other film review sites is the sheer volume of professional critics who participate in the Rotten Tomatoes aggregate scoring.  Critics of films write their reviews for their own sites, but they appear on Rotten Tomatoes to rate each film they review on a scale from 0 (utterly unredeemable) to 100 (absolutely perfect).  The site compiles the statistics on each film and, in addition to defining an overall percentage rating for each film, makes a very simple determination on each movie.  With a very clear graphic, interested moviegoers can tell instantly if a new movie is fresh (a ripe red tomato) or rotten (a green splatter).  While Rotten Tomatoes offers access to sophisticated analysis, the ultimate rating system – which differentiates between fans and professional critics as well – is designed to be quick and accessible to the on-the-go crowd that utilizes smartphones and other mobile computing devices.

One of the other big aspects of Rotten Tomatoes that differentiates it from other media-themed websites is the quality of its advanced information.  Rotten Tomatoes has rapidly become a legitimate news source in the entertainment world.  Unlike Ain’t It Cool News, Rotten Tomatoes provides legitimate news with minimal spoilers, making it a very safe site to browse for those looking for information on forthcoming movies without having the thrill of discovery ruined when you actually go to the movies.  Rotten Tomatoes covers major events like film premieres and the Comic Cons, rivaling the other entertainment sites for the speed and quality of the news and gossip it contains.

Rotten Tomatoes is a very easy site to navigate.  With large images and a robust search engine, Rotten Tomatoes clearly differentiates between news articles, current box office statistics, and featured movie sections.  For each movie, there is a simple plot synopsis, links to the major performers in the film and photo/video galleries that make the most out of the visual capabilities of today’s computers. 

The next time you are in a bind as to what movie to go see, you should check out Rotten Tomatoes!

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Filed under: david milman, Internet, networks, news, online resources, rescuecom