Frank Yu Helps Motivate People as the CEO of Kwestr
Helping people accomplish their goals is a difficult task. Psychological barriers and stress often demotivate people from changing their lifestyles or going after things that they really want. Frank Yu is a cool person in technology who wants to gamify people’s goals and motivate people to accomplish more. Yu runs a startup and website called Kwestr. On Kwestr, users add different Kwests to their profile from a list of available options. Kwests lead to an ultimate goal, such as losing fifty pounds, running a marathon, or writing a book. However, Kwestr has each Kwest split up into several smaller tasks and accomplishments. This helps overcome users’ psychological barriers by taking a seemingly insurmountable goals and making them appear less intimidating. Kwestr also rewards users with notifications and congratulations each time they complete a step of their Kwest. These small reminders and pats on the back encourage users to push further on each Kwest. When someone completes a Kwest completely and accomplishes a goal, they receive a badge to show off on their Kwestr profile. These badges can act as social motivators for people as they can put their accomplishments in a public space online. Users who encounter problems creating a Kwestr account or creating Kwests for themselves will need computer support services to help them.
Kwestr integrates directly with Facebook so even if users’ friends aren’t Kwestr members, they can still see users’ accomplishments. This prevents any issues that may arise from early Kwestr adopters having limited groups to share their accomplishments with when they complete a Kwest. Social encouragement is key in any gamification system such as Kwestr. Each goal and achievement matters because others want to see you succeed. Users don’t want to let their friends down, so sharing through Facebook is an essential piece of Yu’s model. Anyone who wants help with social networks like Facebook can get that help from a tech support company.
Yu has had a varied career over the last two decades. He has held positions in product management, business development, and journalism. Some of his past employers include the Xbox division at Microsoft, Shouji Mobile Entertainment, the China Economic Review and video games website Gamasutra. Yu has experience in many different areas of the tech sector, making him especially qualified to head up a tech startup of his own. With his experience giving him deep insights into tech trends, Yu is cool person in tech positioned to direct Kwestr to ultimate success.
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