Computer Support Blog

The Internet is a remarkably shifty place.  Like the most clique-oriented teenagers, the Internet is home to overnight successes and equally fast crashes in popularity.  The Internet is, in many ways, the ultimate medium for those who have short attention spans.  Perhaps that is why there have been remarkably few Internet music phenomena.  The latest celebrity in music to have gotten her start from exposure on the Internet is also, arguably, the one who has gained the most from her time as an Internet phenomenon.  That person is Rebecca Black.

Rebecca Black was thirteen years old when she became an Internet phenomenon with her song “Friday.”  ARK Music Factory produced the song “Friday” and its creation was a gift from Black’s mother to Rebecca.  When the video for “Friday” was released on YouTube, it languished for a month before exploding with popularity.  On March 11, 2011, “Friday” started picking up millions of hits and the song and Rebecca Black became trending topics on Twitter.  Despite having a vastly disproportionate number of “dislike” ratings by viewers, “Friday” became a legitimate Internet success when YouTube users downloaded the video over 165 million times. The video earned tens of thousands of dollars in royalties and revenue-sharing from advertising through YouTube.

But how did Rebecca Black become an Internet phenomenon and what did she do with her sudden celebrity?

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Every good idea has its time.  Sometimes, the window for that idea can be very small and a business that fails to enact the good idea in a timely fashion, it can find itself in a world of trouble.  Similarly, when a business uses a good idea well, it often has to remain ahead of its competitors.  Blockbuster Video knows what it is like to wait too long to get on board a good idea; Netflix, with its innovative business strategy and product delivery method virtually buried the video rental chain.  Much of the success Netflix has had is the result of Neil Hunt.

Neil Hunt is an accomplished software engineer who rose to become one of the most vibrant executives in the technology and entertainment industries.  As the Chief Product Officer of Netflix since 2002, Hunt helped Netflix rise to become the industry leader in DVD rental services.  As a shrewd businessman, Hunt helped to build the platform for Netflix that has made it one of the most flexible and successful media delivery services ever.

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In the United States, students learn that there are two avenues to success: connections and higher education.  While nepotism and interpersonal relationships certainly have their roles in advancing one’s career, nothing takes the place of hard work.  But even those who work hard are told the only way to truly get ahead is by pursuing higher education.  The technology sector confounds those expectations by advancing educated individuals who have great ideas and needed skills, as opposed to just higher degrees.  One executive who has benefitted from corporations who value experience over degrees is Patti S. Hart.

Patti S. Hart is the Chief Executive Officer of International Game Technology, the maker of video slot machines, like Lucky Larry’s Lobstermania!  Hart joined the Board of Directors of IGT in 2006 and ascended to CEO of IGT in 2009.  Since becoming CEO, Patti Hart has expanded the influence of IGT in casinos and promoted the video game versions of IGT games, making International Game Technology even more profitable.

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Angry Birds is very cool and it is time we acknowledged that.  Angry Birds may have started as a limited computer game for smartphones, but it has evolved into a real cultural phenomenon.  In addition to the smartphone game, Angry Birds is now a merchandising bonanza.  Stuffed toys, t-shirts and other swag featuring Angry Birds hit the market right in time for the holidays last year and were very popular among a diverse range of ages and subcultures.  Even Hartz, the pet product manufacturer, licensed Angry Birds for dog and cat toys!

Why is Angry Birds so cool?  First, Angry Birds is very easy to buy.  The popular game started its life as a game application for Apple’s iPhone and iPod Touch.  Because those products featured a touchscreen, Angry Birds exploded onto the market as one of the first games that utilized that technology well.  Apple customers were excited about their touchscreens and Angry Birds gave them something to get truly excited about.  While Angry Birds was originally only available as an Apple app, with the rise of Android, the game’s publisher, Rovio, expanded the programming to allow it to play on the Android Operating System.  Now, there are versions of Angry Birds for virtually every platform, including Windows, Playstation 3 and the Nintendo 3DS!

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The Kinect for Xbox 360 has been the ‘next big thing’ for gaming since it came out in November of 2010, but now it may become the ‘next big thing’ for computers too. Microsoft recently announced that they are releasing a Kinect for Windows in February of this year.

According to Todd Bishop on MSNBC, however, the Kinect for Windows are “more likely to show up first in business settings, such as car dealerships and retail stores. This is not coming to your home computer in a couple weeks.” He says this because what Microsoft was announcing was the release of the software development kit so that businesses could develop programs for the Kinect for Windows.

At this point, The Kinect for Windows has limited or no computer support with your personal home computer unless you develop the software for it yourself. Down the road though, the Kinect for Windows has great potential to change how we think about computers and their functionality. With its ability to detect movement both close up in Near Mode and farther away like the Kinect for Xbox, the Kinect for Windows will be a great new way to interface with the computer.

The Kinect for Windows is able to more accurately detect movements than its predecessor, so that when companies develop software for it, this technology will be useful and precise. It will also be able to recognize voice commands more accurately than ever before. This new user interface device will be a truly revolutionary product, when it becomes available widely to the public.

One of the downsides, however, is that because Microsoft owns the Kinect, this technology will only be compatible with Windows computers. Most likely, it will only work with Windows 7 and 8 (to be released this year). Other companies are working on this kind of motion sensing devices for televisions and other electronic devices, but Microsoft may have a monopoly on this type of technology as it applies to computers for a while.

There are plenty of other applications for this technology, as demonstrated on the Xbox Kinect website itself. There are videos there presenting the innovative ways people are already using their Kinects, including helping doctors look at MRIs and CAT scans, teaching autistic children, and helping stroke patients regain motor skills.

The Kinect for Windows could lead to some completely new applications as well. With its ability to track movement and recognize faces, the Kinect for Windows, might be the latest step in moving towards completely immersive gaming and computing. Admittedly, that is a long way off still, but it cannot hurt to dream!

About RESCUECOM:

RESCUECOM provides computer repair and computer support, 24/7: Meeting every tech support need including data recovery, virus removal, networking, wireless services, and computer support for all brands of hardware and software. For computer support or information on products, services, or computer repair, visit https://www.rescuecom.com or call 1-800-RESCUE-PC.

For More Information, Contact:

David Milman, CEO

315-882-1100

david@rescuecom.com

Over the last few years, millions of Angry Birds have attempted to rescue their stolen eggs from the evil green pigs. They fling themselves repeatedly at the pigs’ enclosures, attempting to knock them over and kill the pigs inside. Each time they succeed in killing all of the pigs they are one stage closer to the return of their precious eggs.

We have all heard of the Angry Birds game, and probably most of you have played it at least once. Have you ever wondered how this simple game of flinging birds at pigs became a nation-wide trend? Who thought up this game and why?

Rovio Entertainment Ltd created the hugely popular game Angry Birds in December of 2009 and launched it as a smartphone app. The game was a final effort to bring the company back from bankruptcy, according to Business Insider. Their efforts certainly paid off, with their small puzzle game launching a $50 million business built around the merchandising from one game.

There are Angry Birds plush toys, t-shirts, board and card games, blankets, headphones, backpacks, and so many other products. Rovio knows how to make money from their products – that they have created a game that so many people play is an accomplishment in itself, but to sell so many unrelated products simply because they have Angry Birds on them is phenomenal.

The game itself is very easy to learn how to play, but can be quite difficult to win. A basic understanding of physics and a lot of trial-and-error can take you far in the game, but the stages are progressively harder as you move further into the game. It could be said that Angry Birds has the popularity it does because of this method of game design – anyone can play it, but it takes determination to win.

There is currently an Angry Birds game available for all of the popular operating systems, including Windows, Mac, IOS, and Android. As an added incentive to buy their other products, Rovio has recently made the Angry Birds game completely free on Android.

Users should take caution, however, of possible Internet security threats from pirated copies of the Angry Birds game. With its huge success come many pirated copies of the game, some of which could contain malware and other threats to your Internet security. If something happens to your mobile device because of these Internet security threats, do not wait, get help from professional computer repair specialists at RESCUECOM.

Rovio is still keeping their focus on Angry Birds for now, but they have hinted that they are working on a new game, but it will be a while before it is ready. It is very likely that Rovio’s next game will capture the world’s attention the same way the Angry Birds has.

About RESCUECOM:

RESCUECOM provides computer repair and computer support, 24/7: Meeting every tech support need including data recovery, virus removal, networking, wireless services, and computer support for all brands of hardware and software. For computer support or information on products, services, or computer repair, visit https://www.rescuecom.com or call 1-800-RESCUE-PC.

For More Information, Contact:

David Milman, CEO

315-882-1100

david@rescuecom.com

In the early 1990s, Decipher acquired the licensing rights to several lucrative franchises and developed Customizable Card Games for Star Trek and Star Wars.  As the CCG market changed, Decipher lost the license to Star Wars and then Star Trek.  What Decipher underestimated was the commitment their players had!  That commitment to the game has sprouted The Holotable and The Continuing Committee and the advent of “virtual” gaming cards.

When Decipher changed its corporate direction, it decided to dump the vast online support network it had created for players of the Star Trek CCG.  Undeterred by lack of corporate support, a band of Star Trek CCG players acquired the Star Trek content from Decipher’s significant website and created The Continuing Committee.

The Continuing Committee is an online resource for players of the defunct Star Trek CCG.  More than a reference for what Decipher created, the Continuing Committee has continued developing the game through collections of virtual gaming cards.  The virtual gaming cards present images with game text in the format of the original Decipher cards.  All of the various corners of the Star Trek universe that Decipher did not have a chance to incorporate into the game have been rendered online by a dedicated community of player/developers.  Online, they create “cards” that allow them to continue playing their beloved game well-beyond the static product represented by Decipher’s cancellation of the product line.  The Continuing Committee’s efforts are not a true progression of the game in the virtual world; players are encouraged to print the virtual cards and then play those physical cards.

What is a pretty incredible reimaging of the defunct physical game is the effort made by The Holotable.  When Decipher discontinued the Star Wars CCG, another company launched a Star Wars trading card game.  Players who invested so much time and money in Decipher’s product and game mechanic resisted the other release.  They founded The Holotable.

The Holotable took the idea of virtual cards to an entirely different level.  Instead of simply creating card images that matched the style and game mechanic of the Star Wars CCG, they created an entire virtual play platform.  Registering with The Holotable, players may assemble virtual decks – file folders of their virtual cards – online.  Players then play against one another by connecting through the Internet and adding their decks to a random shuffling program that then allows players to play against one another online with the sense of unpredictability for which card games are known.  Ironically, the customizable card game industry was born out of a desire to compete with video games (the same demographics tend to be targeted for both), but the Holotable has essentially saved their card game by making an exceptionally sophisticated virtual gaming platform!

They may not (usually) exist in the physical world, but the ingenuity shown by The Continuing Committee and The Holotable to transform their beloved games into virtual games online is undeniably cool.

About RESCUECOM:

RESCUECOM provides computer repair and computer support, 24/7: Meeting every tech support need including data recovery, virus removal, networking, wireless services, and computer support for all brands of hardware and software. For computer support or information on products, services, or computer repair, visit https://www.rescuecom.com or call 1-800-RESCUE-PC.

For More Information, Contact:

David Milman, CEO

315-882-1100

david@rescuecom.com

In the video game world, there is never truly time to relax.  Despite innovations in gaming that might create the year’s biggest entertainment phenomenon, executives at video game companies are always pushing for the next big thing.  So, even though Electronic Arts had one of the biggest video game releases of 2011 with Battlefield 3, it is already deep at work trying to dominate the market in 2012.  Leading EA Labels is Frank Gibeau.

Frank Gibeau is the President of EA Labels, the division of Electronic Arts that oversees all of the video game divisions.  Gibeau rose to the lead position of EA Labels after years of hard work with a very painful beginning.  After getting his B.S. in Business and International Relations, a stairway collapsed on Gibeau, seriously injuring him.  Gibeau broke his leg in the accident, forcing him to be immobile while his leg healed.  He recuperated at his parents’ house, playing video games.  At the time, Electronic Arts was in its infancy and they were looking to hire professional game players to test their games. Gibeau limped over and got himself a job for $10,000/year playing video games!  Gibeau’s real big break, though, came in 1999 when he was assigned to market The Sims.  With The Sims, Gibeau had a huge success for EA that brought him to the attention of the executives at EA who fostered his career.

Taking over as President in 2011, Gibeau made the successful transition from game player and marketer to corporate executive.  In addition to the exceptionally popular Battlefield 3, as President, Gibeau brought to market the very successful Dead Space 2, Harry Potter And The Deathly Hallows Part 2, and The Sims: Medieval video games.  Gibeau saw the potential of growing social networking platforms and launched SimSocial on Facebook as well.  2011 was a very good year for EA because of Gibeau’s guidance of the company.

Gibeau ended 2011 with his biggest gamble yet, the release of the massively multi-player online role playing game Star Wars: The Old Republic.  This new video game required a massive investment of time and money on the part of EA and while the project was begun well before Gibeau took over as President, it fell to him to successfully shepherd it to market.  Competing against the exceptionally popular World Of Warcraft and the recently-successful DC Universe Online Legends, Gibeau had the dual challenges of attracting Star Wars fans who have not traditionally been video game fans to the endeavor and luring the fiercely loyal fans of the other massively multi-player online role playing to the new game.  With huge sales since December 20 when EA originally released the game, Star Wars: The Old Republic Gibeau gets to take credit for this a massive success!

Frank Gibeau has a keen marketing sense, as is evidenced by the exclusive Battlefield 3 V.I.P. kits, and the gaming credentials to lead EA Labels effectively!

About RESCUECOM:

RESCUECOM provides computer repair and computer support, 24/7: Meeting every tech support need including data recovery, virus removal, networking, wireless services, and computer support for all brands of hardware and software. For computer support or information on products, services, or computer repair, visit https://www.rescuecom.com or call 1-800-RESCUE-PC.

For More Information, Contact:

David Milman, CEO

315-882-1100

david@rescuecom.com

As the publishing industry changes with technology, it is no surprise that digital comics are becoming an important part of the lives of comic book readers everywhere.  Comic book fans have often been maligned as either being oddly illiterate (requiring pictures to actually read books) or obsessive compulsive collectors who do not even read their mint-condition books.  Digital comics confound those prejudices by giving the collectors a virtual product that allows them to enjoy the stories they love and illustrating that most comic readers are not only literate but tech savvy.  While digital comic book programs like the one from Comixology have their benefits, for readers of Marvel Comics comic books, there is no substitute for Marvel Digital Comics Unlimited.

Marvel Digital Comics Unlimited is a comprehensive premium subscription digital comic reader that has been around longer than any other mainstream digital comics program.  The Marvel Digital Comics Unlimited service is both a first-run digital publication service and the most incredible archive a Marvel Comics fan could hope for.  For $9.99/month or $59.88/year, you have access to the incredible Marvel Comics vault as well as all new comics in a digital form.

When you subscribe to the Marvel Digital Comics Unlimited, you get unrestricted access to the Marvel Comics vault.  Every day, Marvel adds many vintage comics to the Marvel Digital Comics Unlimited collection and the stated goal from Marvel is to have every single issue of every single book Marvel Comics ever published available in a digital form in the vault.  Already, there are tens of thousands of Marvel Comics available from the service.  Each comic book in the collection is rendered as a Flash program.  As a subscriber, you may open any available comic book on your computer, smartphone or tablet computer to access read the book.  The Marvel Digital Comics Unlimited format guides you from panel to panel of each book, so you read at your own pace, but in the order the author intended you to read the book.  This format is especially helpful when reading comic books where the illustrators awkwardly arranged the panels of the book on the page; the Marvel Digital Comics Unlimited format eliminates that issue!

Marvel releases new comics in the same format, so there is consistency between old and new comic books.  Marvel publishes each new comic to the Marvel Digital Comics Unlimited program a few months after their initial print publication.  This, they argue, keeps the print medium relevant while still encouraging subscribers to the Marvel Digital Comics Unlimited program.

With the rising costs of graphic novels and comic books, a subscription to Marvel Digital Comics Unlimited may be the most cost-effective way to keep reading comic books old and new!

About RESCUECOM:

RESCUECOM provides computer repair and computer support, 24/7: Meeting every tech support need including data recovery, virus removal, networking, wireless services, and computer support for all brands of hardware and software. For computer support or information on products, services, or computer repair, visit https://www.rescuecom.com or call 1-800-RESCUE-PC.

For More Information, Contact:

David Milman, CEO

315-882-1100

david@rescuecom.com

As the new year blossoms and you consider your New Year’s resolution, you may find that you have, metaphorically, bit off more than you can chew.  Two of the most popular New Year’s resolutions are to lose weight and to quit smoking.  While technology can be used to help you lose weight, what you might not know is that there are now ways to use technology to help you quit smoking.  Livestrong, the marketing and merchandising arm of the Lance Armstrong Foundation, helped to develop the MyQuit Coach application for the Apple iPhone and it may help you to quit smoking!

MyQuit Coach is available through iTunes for all variations of the Apple iPhone, iPad, or iPod Touch running iOS 4.0 or above.  The application runs as a blend of a motivational program and journal function designed to help you rid your body of nicotine!  The MyQuit Coach app will help you quit smoking if you do not want to use medicines or other smoking cessation methods and no data yet exists on how effective the program is.  However, for those who believe in the power of mind over matter – but just need a partner in the process – the MyQuit Coach application may be just the ticket you need to quit smoking this year.

The motivational aspect of the MyQuit Coach application comes in the form of screenshots and slogans.  Each time you access the MyQuit Coach application, you are greeted with a statement, like “Smoking affects me and my loved ones,” to help keep you aware of the consequences of your actions.  The application also includes videos that help detail the consequences of smoking.  The MyQuit Coach acts as a “good-cop, bad-cop” routine on your iPhone encouraging you and warning you of the consequences of slipping from your plan.

Perhaps the more useful function of the MyQuit Coach is the journal function.  Using the MyQuit Coach, you may program your iPhone to detail specific benchmarks in your goal to quit smoking.  If you have tried and failed in the past as quitting smoking cold turkey, you may use MyQuit Coach to wean you from cigarettes incrementally.  Under such a plan, you use MyQuit Coach to keep track of how many cigarettes you have had in a day and the application warns you when you are about to pass the goal number you have set for yourself.

The MyQuit Coach application is actually a very smart use of smartphone technology.  Because one of the common complaints smokers have when the relapse and smoke again is that they did not know what to do with their hands when they were not smoking, the MyQuit Coach comes up with an elegant solution.  By keeping the smoker’s fingers busy on an iPhone, the application helps break the physiological connection to smoking that seasoned smokers might have.  That is a clever idea and makes the MyQuit Coach application a very cool app!

About RESCUECOM:

RESCUECOM provides computer repair and computer support, 24/7: Meeting every tech support need including data recovery, virus removal, networking, wireless services, and computer support for all brands of hardware and software. For computer support or information on products, services, or computer repair, visit https://www.rescuecom.com or call 1-800-RESCUE-PC.

For More Information, Contact:

David Milman, CEO

315-882-1100

david@rescuecom.com