Computer Support Blog

Connecting advertisers and potential customers through all of the digital devices the average person has today is a daunting task.  In fact, very few companies have effectively managed to exploit every possible device and network as a viable revenue stream.  Even sites traditionally known for their success using ad revenue on the Internet, like Facebook, have had some issues with monetizing on a mobile platform.  PubMatic is a company that, in 2006, saw how the Internet was branching into a multiplatform media no longer simply utilized on home computers and developed software that allows advertisers to spread their message effectively across every type of computing device.  Mukul Kumar is the software engineer who makes the PubMatic vision work! Read more »

The name Hallmark Cards is virtually synonymous with greeting cards, much the way people refer to MP3 players as iPods or inline skates as Rollerblades.  To its credit in the rapidly changing world, Hallmark Cards has worked very hard to keep with the times and it has a robust online presence.  The physical greeting card manufacturer effectively competes against many online digital greeting card sites and Hallmark Cards continues to innovate.  Seeing the intense interest in mobile computing among many of its fans, Hallmark Cards has released the Hallmark Go Cards application! Read more »

Online and mobile payments are a growing industry.  One of the most recognizable names in the virtual payment industry is PayPal.  PayPal rose to prominence as a spin-off of eBay and as eBay grew, PayPal synergized with it in such a way that it rapidly gained the dominant market share for online payments.  However, with the rise of the smartphone, new mobile services like Dwolla, are steadily eating into that market share.  While the Technical Officers at PayPal work to increase PayPal’s mobile influence, it is Ranjana Clark who is retaining and winning over new customers for the company. Read more »

The concept of a social network is actually a very simple one: you log into a network, provide information about yourself and develop a channel to share interests and information with other people in your life.  As well, you may use a social network to expand your circle of friends by starting conversations with likeminded people who share some of the same interests as you.  One of the coolest products on the Internet, is expanding the perception of what a social network can be by offering options that make for a very real photo network!  The service is the Ceiva PicturePlan Photo Delivery Service and it is innovative, fresh, and very cool. Read more »

With the rise of digital photography, people have a vastly easier ability to take pictures and store them than ever before.  Taking photographs is no longer a costly or time-consuming process and with today’s digital storage methods, you can create a virtually limitless repository of images from your life and experiences.  What has not kept pace with the ability to take digital photographs is a normalization of technology used to display digital photographs.  In many offices and even at home, people have prints of pictures or they will furtively look through the images stored on their smartphone when they need to feel connected, but while digital picture frames have existed for years, the market has not grown nearly as fast as the technology by which you take digital photographs has improved.  Aiptek aims to change that and with their P8i26 Portable 3D Display, they make it easy to display and enjoy digital photographs! Read more »

With so many digital photography services online, it can be very hard for a new, emerging, or revamped service to effectively sell itself to its target demographic.  Digital photographers have a lot of choices these days, but with the rapidly changing nature of the Internet, recently several online photo editors and storage sites have been shut down, while new ones have sprouted up.  Making your online digital photo service seem fresh, new, and vital can be as much a marketing challenge as it is an issue of programming your service the right way.  For Shutterfly, the challenge of marketing the website and its many services falls to Katelyn Watson. Read more »

Just as USB flash drives have become, Bluetooth headsets are rapidly becoming an accessories you use as a form of self-expression.  While there have been some recent improvements in Bluetooth technology, the fundamental differences in most Bluetooth headsets released to market now are stylistic or with selling points that target a certain niche audience.  One of the demographics that could use a change to the standard Bluetooth is enthusiasts of outdoors activities.  Many Bluetooth headsets transmit noise from wind, rain, and other elements and lack the durability needed by those who want to get away, but need to stay in touch.  The Endure Rugged Bluetooth Earpiece substantially eliminates those issues! Read more »

Virtually anyone with a real talent not directly related to their field of employment who has friends will be told “you should do that professionally!”  While friends mean well by such compliments, they seldom realize that starting a business is a huge task, often involves a skill set entirely different from the skill or product that their friends love, and they are asking their friend to take something they love doing and become dependent upon it for income.  Very few people have the wherewithal to go through with such an endeavor.  However, Julie Degnan not only made a business out of her hobby, she had all the business skills to make it a success! Read more »

Style and fashion can be a tough sell using the Internet.  The Internet is great for presenting images of cutting-edge styles and connecting users to sales points, but many style shoppers have discovered that products hardly seem as glamorous as the digitally touched-up images they saw online make them look.  Fashion shoppers frequently find that colors are not as precisely rendered on their computer monitors, resulting in negative shopping experiences that can leave them out of the current trend.  But one woman has found a very effective way to synergize online shopping, social networks and the in-person shopping experience.  That business visionary is Jessica Herrin! Read more »

This year will see some exciting new sites and developments on the Internet and in the world of mobile computing.  As Microsoft prepares to return to the tablet computer market, Apple leaks rumors of its iPhone 5 and the giants of technology sue one another repeatedly over alleged patent violations, many exciting new start-ups are readying for public launch.  One of the applications that is generating a great deal of buzz already is Vizify, a service that will cull your social networking information to allow you to create an uber-profile that puts the best of you at the forefront of the Internet.  Vizify is nearing completion and taking it the last steps to launch is what Eli Tucker is entirely focused on these days! Read more »