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Visual.ly Makes Content Marketing More Effective

photo 0000Visual_zpsya970sjo.pngPresentation is a key aspect of marketing, one of the most important elements in keeping a company relevant and increasing public interest in it.  Content marketing, a marketing strategy that focuses on creating and distributing effective, relevant, and consistent content to attract potential customers, has always been a major focus in drawing them, and this is where a startup called Visual.ly aims to help.  Not only is content marketing more important than ever to help companies stand out among innumerable competition, especially in the online marketplace, but it has also been growing very rapidly over the last decade in particular.  Visual.ly helps by, in its creators’ words, simplifying the production and distribution of visual content.

Visual.ly began as a startup strictly providing infographics focused on charts and diagrams with tech support features for PC.  Its platform now includes accessibility from any Internet-connected device included all mobile devices.  Visual.ly’s purpose is to meet brands’ desire to produce the best, most engaging blog posts, videos, and other such content in an attempt to connect with consumers.  This can be a daunting, difficult, and time-consuming task for a single marketing team and even an entire marketing department.

They key to what Visual.ly does is not overreaching a company’s technical or technological capabilities and focusing on the quality of the final product, but how does it work?  The concept is simple enough but extremely effective: Visual.ly puts together a team of experts from a carefully vetted group of thousands that together best meet a company’s needs. These include designers, writers, developers, creative directors, and animators who can help with social media, putting together an advertising campaign, business presentations, major events, and more.

Visual.ly’s client base is mainly established companies with no need to worry when the need for computer support arises, but a small company with fewer tech devices will need to attend to them in order to take advantage of its service.  You decide what you need and detail goals, target audience, and more.  Once Visual.ly has assembled a team, you have access to its platform where you can keep track of a project from beginning to end.  At any time you can communicate with your creative team, give and receive feedback, or make quick and simple revisions.  You can also use the platform to keep track of as many projects at once as you like, and it is easy to use.  When it comes to marketing, Visual.ly is a startup that can help meet your company’s needs.

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