New Fixtion Wants to Bring Back the Radio Drama Using the Internet
Radio dramas were once a major part of pop culture. Countless people tuned in weekly to hear episodic audio performances ranging in genre from crime fiction to sci-fi to romance. Then, of course, technology moved forward and radio dramas became part of the past. Television became the primary form of entertainment for most people. In an ironic twist, cool product New Fixtion is bringing back the format of the radio drama, but doing so by using the advantages of the technology that is quickly upending television as the primary form of entertainment in pop culture—the Internet. New Fixtion hosts a large set of serial audiobooks that feature performances from multiple voice actors. While a single performer usually reads many audiobooks aloud, New Fixtion provides users with stories performed by actors to create a feel similar to old radio dramas. New Fixtion wants to bring back the serial audio drama by using the Internet and making these performances available for streaming or download whenever people want. Anyone who experiences streaming issues while using New Fixtion should seek out a computer tech support service to get help.
Rather than charge per audiobook or even for each individual chapter or episode of these performances, New Fixtion offers their streams free but with advertising. This model is similar to many video services available on the web, such as YouTube or the free version of Hulu. The model is also reminiscent of the serial radio dramas to which these episodic audiobooks pay tribute. It’s interesting to see how a modern technology like the Internet lends itself to a model so similar to what was popular with an old technology like radio.
Mobile users can also take advantage of New Fixtion. The site has a mobile version and easily streams directly to mobile devices, working on both Android and iOS devices. Mobile technology lends itself to this cool product very well. People can listen to individual episodes of each audiobook on their smartphones while heading to work or exercising. The ease of access to New Fixtion’s streams is likely a major draw for listeners. Mobile tech support is available for anyone who does experience difficulties using this cool product on their smartphones. It will be interesting to see if New Fixtion that can bring the format of the radio drama back to relevance with the help of the web.
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