mSay Uses Voice Recognition for Feedback
The ability to speak voice commands to operate mobile devices and apps has transformed how people interact with their phones and is a useful way to get things done. Now, a company called Saygent is launching mSay, a mobile feedback solution that developers can insert into any app to collect feedback from users. For businesses, getting valuable and timely feedback from customers can be a difficult challenge, one that mobile technology offers a way to make much easier and more attractive to consumers. If a retailer can get faster feedback on what is and is not working, they can respond faster so they can prevent bigger problems by reacting quickly. Surveys have their uses, but studies show that the number of people who use them, even with incentive to do so, is incredibly low. mSay asks one question, letting its technology figure out what is important to a customer while giving merchants a way to solicit almost instant voice feedback.
mSay features mobile tech support for use with any app on any mobile tech device. The idea with mSay is that mobile wallet providers like Visa, MasterCard, Google Wallet, and others could use it to collect instant feedback about the merchant immediately following a mobile wallet transaction. Developers can integrate a voice feedback solution into their app and then configure the types of questions the app would prompt users to answer and choose when and where they would appear (before or after-checkout or on a product page, for instance). Some app makers could a make it so that consumers can launch the feedback option at any time.
A consumer might use mSay to give feedback about the service at a restaurant, tell a clothing retailer that they were unable to find a dress in the right size or color, or even that they had trouble using the app itself, and had run into bugs. All they need to do is push a button and talk to the app, leave a comment, and let mSay collect that feedback and analyze it. The interesting thing about Saygent’s solution is that the system can process the feedback, including not only someone said but the emotion behind the words, then route that response to the correct department for handling. That means a bug report or feature request about the mobile wallet goes to an app’s development team or product manager, but a customer’s response would go to the merchant instead. In addition to routing the voice messages appropriately, the system also provides metrics surrounding what customers are saying. Of course, it is always important to have access to virus removal services so you can maintain the function of any app you are using.
With mSay, retail is less hard selling and more listening and engaging. Retailers want immediate feedback, which is far more accurate than something one or two weeks later, and the fact that it can happen on your phone as you leave makes it immediate and effortless.
RESCUECOM provides comprehensive computer repair and support services, including tech support for all hardware and software, business technology services, data recovery and virus removal. RESCUECOM Certified Level-3 technicians provide immediate computer support through our patented iProtector® and SYSTEM ONE® software at the click of a button. To learn more about RESCUECOM’s products and services visit https://www.rescuecom.com or call 1-800-RESCUE-PC (1-800-737-2837).
For More Information, Contact:
Media Relations
pr@rescuecom.com
1-315-882-1100
Filed under: startups