Jeremy Gelbart Founded Ultrinsic in Order to Motivate College Students with Cash
Compensation in any form is always a powerful motivator, and cool person in technology Jeremy Gelbart counts on that every day as he runs Ultrinsic. Ultrinsic is a website that allows college students to put up their money for the chance to earn more through their grades. Essentially, students deposit a certain amount of money to get access to the site. Once a student has access, they can submit what courses they are taking in a semester and essentially place bets that they will receive A’s in those classes. When a student comes through and makes the grade, they not only get their deposit back but also a monetary reward and their balance on the site increases. When students fail to make the grade, Gelbart’s company takes their deposit and places it into a general fund. Gelbart believes that students can use the site to motivate themselves to perform better and that an immediate monetary stake in their grades will give them a sense of urgency and drive that college students can sometimes lack. Students that have trouble depositing to the site and submitting their courses should get access to PC tech support for help.
On Ultrinsic’s website, Gelbart writes about how the initial idea for the company and its business model came to him. One of Gelbart’s classmates tried to motivate him for one of his tests by making a bet. On the website, Gelbart recalls the bet: “If I got an A on the exam, he would give me $100, and if I didn’t get an A, I would give him $20.” Gelbart went on to win the bet, and realizing how much the money motivated him, he began to develop the Ultrinsic concept. Ultrinsic has now been running for five years and has partnered with over thirty schools, including Princeton University, Syracuse University, Boston College, and Stanford University.
Gelbart founded Ultrinsic in 2008 and still acts as its CEO. He also founded another company called Collabratory, which aids new startups in using stock as currency to hire new workers. Gelbart also spends much of his busy schedule as the entrepreneur-in-residence at Old City Investment Partners.
Ultrinsic is currently only available on the web and not as a mobile app. For help using mobile browsers to access Ultrinsic, users can contact tablet tech support.
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Filed under: startups