Jelly CTO Ben Finkel Leverages Social Network Connections to Give People Answers
Many people believe the Internet is the answer to anything, or at least that it holds the answer to everything. Search engines like Google and Bing have made it so people can find answers and hard facts from the millions of websites that populate the Internet. However, the information people receive through standard search engines and the web is often rote information and limited to simple facts. There are many times where users need specialized information or want to dig deeper into a subject and regular web searches aren’t the best course. For these situations, cool person in technology Ben Finkel helped create Jelly, a search engine that uses people’s social connections to find answers instead of web pages.
Thanks to social networking, human beings have connections to far more people at any given time than they have been at any previous time in history. Finkel wanted to take advantage of this fact when he founded and started building the Jelly product. With Jelly, users connect to their social networks. Potential networks with connections include Facebook, Twitter, LinkedIn, or Google+. Users who have problems connecting apps to any of these social networks will need online computer support help to set Jelly up for use. Finkel’s product explores a user’s connections on these social networks and allows users to submit questions and search inquiries to large groups of people. Jelly sends questions not only to the people connected to a particular user, but also to all of that user’s friends’ connections as well. This system creates a web of connections that allows a free flow of information where people can get in-depth human answers from other people and not just facts to compile together from the Internet.
Finkel and the rest of the company intend for Jelly primarily to be a mobile application. The full experience of the service will require users to download a native app on their smartphone. Anyone who struggles with using native applications on phones will need help from a mobile tech support professional.
Finkel has worked in the area of using technology to supply people with human answers in the past as well. After graduating from Brown University in 2004, Finkel moved to San Francisco and founded a Q&A startup named Fluther. Eventually, Twitter acquired Fluther and Finkel spent time working for the social media giant. While at Twitter, Finkel met Biz Stone, which eventually led to the two founding Jelly together. Finkel currently acts as CTO of this promising startup as he adds to his already impressive tech industry resume.
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